Case studies from a life in public communication.

Background

South Africa's participation in the G20 Meeting of Agricultural Chief Scientists required a communication approach that spoke fluently to government partners, scientific communities and the public. I assisted in managing the exhibition section with the team, designed and edited infographics, and ran the social media campaign across the ARC's online platforms.

Objectives

• - Position South African agricultural research within the G20 context
• - Coordinate content and messaging across ARC institutes
• - Support public awareness of the country's research contribution

Background

A district-wide public education initiative launched from the Executive Mayor's office, aiming to reach learners, parents and educators across the Namakwa region.

Objectives

• - Raise awareness of education as a district priority
• - Coordinate stakeholders across schools, departments and community leaders
• - Deliver a coherent narrative through speeches, media and public participation

Background

A series of Farmer's Days translating scientific research into practical, multilingual knowledge for rural farming communities.

Objectives

• - Engage farmers in isiXhosa and Afrikaans
• - Translate research material into accessible community knowledge
• - Strengthen research-community feedback loops

Background

A digital weather platform aimed at translating climate risk information into knowledge farmers could act on.

Objectives

• - Launch communication and campaign material
• - Public education on climate resilience
• - Multilingual knowledge translation

Background

A civic education programme accompanying the 2024 Provincial and General Elections - democracy education delivered in schools, community halls and municipal channels.

Objectives

• - Increase informed citizen participation
• - Coordinate messaging with provincial partners
• - Deliver inclusive, multilingual civic content

Background

The Municipality's principal accountability publication for the 2022/23 financial year - a 102-page report covering governance, intergovernmental relations, public accountability, municipal performance, service delivery, disaster management, natural resource management, housing, tourism, local economic development, municipal services and mayoral programmes. I designed and compiled the document.

Objectives

• - Consolidate contributions from across directorates into one publication
• - Structure complex institutional information into a clear reporting framework
• - Present performance data in accessible tables, indicators and charts
• - Deliver a professional stakeholder-facing publication

Background

A visual identity and template system supporting ARC institutional brand consistency - from LinkedIn banners to presentation templates.

Objectives

• - Design a coherent institutional brand system
• - Support internal teams with reusable templates
• - Strengthen institutional visibility and public recognition